I’d like to start by saying I’m not an expert in Google Analytics. However, I have been using it for many years (with a lot of trial and error!) to understand my blog traffic better. I know many people struggle to get started with it, so I thought I’d write this little guide to analytics…
Blogging
How a blog can help you gain transferable skills
This post contains affiliate links, meaning I’ll get a small commission at no cost to you if you purchase a product after clicking on one of my links. I always maintain that the main reason I was able to go into content/marketing after finishing a media degree at university is my blog. It’s been the…
How to stay motivated to create content you love
I often define myself as a content creator. It’s in my Instagram bio, it’s what I do 9-5 and it’s an accurate representation of how I’ve spent many a weekend. Whilst to the outside world, content creation might seem easy, those of us in the game know the challenges that come with trying to being…
5 years of Lazy Thoughts
Can you believe I’ve been blogging for five years?! Blogging is such a large part of my life now that I can’t really remember a time without it. I’ve come pretty far in the past five years and I’m not very good at shouting about my achievements, so I thought I’d try and write a…
How I promote my blog posts
Self-promotion is a funny one, isn’t it? It feels awkward shouting about things you’ve done in a bid to get people to notice you. In the blogosphere though, there’s a lot to be said for self-promotion. You can sit and wait for other people to blow your trumpet until the cows come home, but think…
How your blog can help you land a job
If you’d have told me five years ago that I’d be using my blog to help me land jobs once I graduated, I’d have found it hard to believe. My blog didn’t even exist in the real world yet for one thing, but I’d also just started a degree which I believed would be the…
Blog and Social Stats | April 2018
It’s that time of the month again where I bang on about how my stats are falling and there’s nothing I can do to stop it wah woe is me. But in all seriousness, I’m bored of this format and bored of repeating myself every month, so I’m going to do my best to spruce…
Shooting blog content with a photographer
Photography throughout by Rachel Day and Kaye Ford. When I first started blogging, I never really considered how my content might evolve. I was happy writing about what I wanted, when I wanted and gave no thought to whether this would change. More recently I’ve seen a shift in how you stay relevant in the…
Blog and Social Stats | March 2018
March has been a good month for me. I started a new job and consequently got a new routine, and things have generally just been going quite well. Blog-wise, I got a new theme and started to make the most of the extra daylight to do some mid-week photography. I also had my first blog…
Staying relevant in the Blogosphere
When I started blogging in 2013, I didn’t really give much thought as to how I might stay relevant. I naively assumed I’d just start writing and my audience would come to me and that would be it. I didn’t consider the fact that they might grow bored of my content, or I might change…